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Press
Release:
January 3, 2005
| PLEXTOR
INTRODUCES COST REDUCED VERSION OF 52X CD-R/RW DRIVE
Ideal High-Performance, Low-Cost Solution
for Systems Integrators, Direct Accounts, OEMs
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LAS
VEGAS, Nev. – CES Booth #70533P– January 3,
2004 – Plextor® Corp., a leading developer
and manufacturer of high-performance digital media equipment,
today announced the PX-230A CD-R/RW drive. The new burner
offers today’s top CD recording speeds, 52X CD-R
and 32X CD-RW, and delivers reliable, high-quality CD
recordings. With an MSRP of just $65, the drive is specially
designed for high-volume systems integrators, major enterprises,
and OEMs seeking a moderately priced CD drive with high
performance features.
Although
the PX-230A breaks a new price barrier for Plextor, it
includes Roxio™ Easy Media Creator 7.1 Basic VCD
Edition, the latest version of Roxio’s award winning
software. Buffer Under Run Proof technology prevents buffer
underrun errors, so users can multi-task during a recording
session. Superior 52X-max digital audio extraction (DAE)
eliminates pops, clicks, and hisses for superior sound
quality.
“Thanks
to lower manufacturing costs, Plextor now can offer a
52X CD-R drive at a lower cost than our previous version,
and we increased the CD-RW speed from 24X to 32X,”
said Howard Wing, vice president of sales and marketing
for Plextor. “The CD-R/RW market continues to compete
against DVD recordable technology. One major reason is
security concerns at enterprises. IT departments don’t
want to give every employee the ability to burn 4.7 gigabytes
of critical corporate data onto a DVD or watch DVD movies
at work. Most are comfortable with employees having a
CD-R/RW drive to back up critical files, distribute content
such as digital media, and perform other tasks that require
removable data storage.”
PX-230A
CD-R/RW Drive
The 3-in-1 PX-230A drive features 52X CD-Writing, 32X
CD-Rewriting, and 52X-max CD-Reading. Available as a 5.25-inch
half-height internal drive with an ATA/ATAPI-5 interface,
the drive makes installation faster and easier than ever
before. The drive is designed for flexible PC installation,
with support for horizontal or vertical drive bay orientation
and Plug & Play compatibility with Microsoft Windows®
98/98SE/ME/2000/XP™ operating systems.
The
unit features a 2 MB data buffer and burst data transfer
rates of 33.3 MB/sec (UltraDMA Mode 2) or 16.6 MB/sec
(PIO Mode 4/DMA Mode 2). PlexWriter drives support a wide
variety of CD writing modes, including Track-at-Once,
Disc-at-Once, Session-at-Once, Multisession, and variable/fixed
packet writing.
Software
Bundle – Roxio Easy Media Creator 7.1 Basic VCD
Edition
Plextor's bundled software package offers ease-of-use
and extensive functionality. The PX-230A ships with the
Easy Media Creator 7.1 Basic VCD (Video CD) Edition software
package from Roxio, a division of Sonic Solutions. Roxio's
number one selling CD-recording software allows users
to drag and drop files to CD-R and CD-RW media. Easy Media
Creator includes Drag-to-Disc® (packet writing), CD
pre-mastering, one-button CD copier, and the ability to
create enhanced and mixed-mode CDs. Easy Media Creator
also provides the ability to create music CDs, photo slide
shows synchronized with music, data CDs, photo slide shows
synchronized with music, and backup copies of personal
discs.
Pricing
and Availability
The Plextor PX-230A drive is scheduled for shipment at
the end of January to distributors and resellers in North
and South America with a Manufacturer's Suggested Retail
Price (MSRP) of $65.00 USD. All retail packages include
one-year full warranty.
About
Plextor
Plextor Corp. is a leading developer and manufacturer of high-performance digital media equipment for professionals,
consumers, and enterprises. Headquartered in Silicon Valley since 1990, Plextor has introduced generations of
award-winning products, including digital video converters and CD-R/RW, DVD+R/RW, and DVD±R/RW optical disk drives.
Plextor is privately owned by Shinano Kenshi Co., Ltd., a developer and manufacturer of advanced technology hardware
and precision electronic equipment headquartered in Japan. Shinano Kenshi is best known for its expertise in
manufacturing motors. Contact Plextor at www.plextor.com.
PlexWriter is a trademark
of Plextor Corp. AUTOSTRATEGY is a trademark of Taiyo Yuden. Roxio, the Roxio tagline, PhotoSuite, Easy CD & DVD
Creator and Easy CD Creator are either trademarks or registered trademarks of Roxio, Inc. in the United States
and/or other countries. All other trademarks, trade names, registered trademarks, or registered trade names are
the property of their respective holders.
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