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Press Release: January 9, 2006

Plextor Strengthens Sales and Marketing with New Executive Management
Peter J. Schwartz Joins Plextor as VP of Marketing & Business Development;
Michael T. Arbisi Promoted from Sales Director to VP of Channel Sales


 

FREMONT, Calif. – January 9, 2006 – Plextor® Corp., a leading developer and manufacturer of high-performance digital media equipment, today announced the appointments of two new vice presidents. Peter J. Schwartz joins Plextor as Vice President of Marketing and Business Development, with responsibility for the marketing strategy for CD- and DVD-Recordable drives and ConvertX products. He will also seek to develop new product offerings and business opportunities that leverage Plextor’s product development and manufacturing capabilities.

Plextor also announced that longtime Plextor executive Michael T. Arbisi was promoted to Vice President of Channel Sales, with responsibility for channel sales and marketing efforts for CD- and DVD-Recordable drives and ConvertX products in the Western Hemisphere.

“Plextor enjoys a very strong brand reputation for quality and performance in optical drive products, said Peter Schwartz. “I see an unparalleled opportunity to grow the business by developing and marketing complementary products and continuing to enhance and improve our award-winning drive products.”

Peter Schwartz brings to Plextor more than 15 years of knowledge and experience in digital media technologies and markets. He was most recently VP, Worldwide Sales & Marketing at Indigita, where he led the rollout of High Definition DVR and home A/V networking products. He has also held management positions at TERK Technologies, Western Digital Corporation, and Multiplex Technology. Schwartz holds a BSEE from Cal State Polytechnic and an MBA from USC.


Michael Arbisi's employment with Plextor spans more than 10 years, and he has two decades of overall experience in the information technology and consumer electronics industries. Before joining Plextor, Arbisi held technical and management positions with National Semiconductor and Tech Data. Arbisi holds a BS in marketing from the University of South Florida.


About Plextor
Plextor Corp. is a leading developer and manufacturer of high-performance digital media equipment for professionals, consumers, and enterprises. Headquartered in Silicon Valley since 1990, Plextor has introduced generations of award-winning products, including digital video converters and CD-R/RW, DVD+R/RW, and DVD±R/RW optical disk drives. Plextor is privately owned by Shinano Kenshi Co., Ltd., a developer and manufacturer of advanced technology hardware and precision electronic equipment headquartered in Japan. Shinano Kenshi is best known for its expertise in manufacturing motors. Contact Plextor at www.plextor.com.


Plextor is a registered trademark and ConvertX is a trademark of Plextor Corp. InterVideo and WinDVD are registered trademarks and WinDVD Creator is a trademark of InterVideo, Inc. All other trademarks, trade names, registered trademarks, or registered trade names are the property of their respective holders.

CONTACT:

Welch Communications
Marianne Welch, 408/395-7363
info@welchcommunications.com

 

 

 

 

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